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The fact that the world’s biggest superstar is now prosecuting the world’s smallest ice cream parlour, is akin to the actions of a big baby, rocking in a corner with some wet wipes crying over spilt milk.

In this case, breast milk.

It is worth noting that this ice cream was on sale for just a few hours before it was banned by Westminster Council, so it’s not as if its been a best seller for a parlour where the paint is barely dry and the doors open just over a week. Nobody seems to have told her it is no longer for sale.

Yet a global superstar has taken umbrage at what she describes as a ‘nausea-inducing’ product. This from a woman with a penchant for wearing rotting cows flesh. At least our customers are still alive when they contribute to our ‘art’.

Perhaps I’ll deliver my response wearing a fillet steak jockstrap, celebrating the fact that it is mothers milk which has weaned humanity for thousands of years and it is the drinking of milk destined for the calves of other mammals which is in fact questionable.

She claims we have ‘ridden the coattails’ of her reputation. As someone who has plagiarised and recycled on an industrial scale, the entire back catalogue of pop-culture to create her look, music and videos, she might want to re-consider this allegation.

How can she possibly claim ownership of the word ‘gaga’ which since the dawn of time has been one of the first discernable phrases to come from a baby’s mouth. This is why we chose the name. She owns no rights in the primal utterances of our children.

The costume used by The Icecreamists in fact referenced Madonna’s Jean-Paul Gaultier designed conical brassiere for the 1990 Blonde Ambition Tour (which it self was inspired by 1950’s cone bra’s). It had no relation to the Lady herself.

We could also argue to the contrary, that it is in fact HER shamelessly riding on the coattails of the publicity generated by The Icecreamists breast milk ice cream.

Worse still she threatens me, my family and my personal assets (ask my ex-wife, she knows where they are), in an example of heavy-handed legal thuggery straight out of an episode of the Soprano’s.

It all sounds and tastes like sour milk to us.

Should we be unable to defrost the pop-demagogue then we will adopt a Churchillian position: we will lick her on the beaches, we will lick her on the streets of Covent Garden and we will lick her in court.

She can bring her legal team, we will bring our ice cream. (And some spoons for sharing).

Ultimately like her, The Icecreamists are a melting pot for pop-culture, satirically referencing and celebrating the freedom of the internet and materials in the public domain.

Why do we do this? Because we are ‘born this way.’

Finally, we note that her latest single sounds uncannily like Madonna’s ‘Express Yourself.’ What a beautiful, poetic irony to end on.

Matt O’Connor x
Founder, The Icecreamists

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  • jenna

    I wonder if she was breastfed?………..i wonder if she has really thought this one through…………..i wonder if she will re-think her nausea inducing outfits and shows………..i dout it!!!
    this is sad, pathetic and infuriating.
    when your ice-cream is put back on the shelves i will be first in line !
    keep fighting !

  • I like Lady Gaga, and I like ice cream but which is best? There’s only one way to find out, ‘Fiiiiiiiigggghhht!’
    P.S. I also really like your blog response. Good luck good sir.

  • Mariel.

    What I don’t understand is WHY does she feel that this even has anything to do with her? The term “Gaga” is something that we have always used when describing baby babble, so I think her point is stupid anyways. And if there is anything nauseating its her sense of entitlement over something that clearly has nothing to do with her.

  • BRAVO! … you just pulled the rugged right out from under her silly shoes. I just had a scoop of your chilli ice cream and it was utterly amazing. One small point … two typos … “At least ARE customers OUR still alive when they contribute to our ‘art’”. Keep churning it out. Bx

  • Hells YES!
    Stick it to her x

  • Uknitty

    Lady Gaga herself took her name from the Queen song “Radio Ga-Ga” are Queen about to sue her ? Also she has stated she will be putting her own blood in her perfume

    “[Blood and semen] is in the perfume but it doesn’t smell like it. You just get sort of the after feeling of sex from the semen and the blood is sort of primal. And the blood was taking from my own blood sample so its like a sense of having me on your skin.””

    Which obviously is not at all nausea inducing *rolls eyes*

  • [...] Continued here: OFFICIAL RESPONSE: LADY GAGA VS THE ICECREAMISTS | The Icecreamists [...]

  • I think i just had a light bulb appear over my head thanks to your blog. lol good job.

  • Don’t back down from this whore. You are are 100% right. A woman who wears a dress made of meat criticizing somebody else for bad taste. A woman who is stealing Madonna’s act and msuic 30 years later complaining that you are ruining her “brand”.

    And as far as your name sounding like her name? Doesn’t Lady Gaga sound just a little like Radio Gaga, the song by Queen? Perhaps you should invite Brian May to join you in the countersuit.

    Rock on!

  • Sara

    Good for you! I can’t stand LG ~ she is nausea inducing all in herself and her ego is over the top to actually sue you for ‘riding’ her coattails. All she does is copy from artist before her. I think you should countersue for her riding YOUR coattails from the publicity you were getting.

  • Christine

    LADY GAGA YOU ARE NOT A Queen… YOU ARE NOT FREDDY MERCURY OR MADONNA. you’re a leech and a fake and you’re dumb. Wearing a meat dress to make some sort of stupid statement and you calling human breast milk “NAUSEA INDUCING?” YOU ARE AN IDIOT… GO AWAY ALREADY. You’re just feeding off the gay community in a way they should NOT respect. This is the last straw-Lady Gaga just lost a respectable listener! You go ICECREAMISTS!!!!

  • Zabd Lebreu

    Please, the only reason this ice cream got so much media attention was because it had Gaga in the name. If this ice cream didn’t have the Gaga part in it’s name people wouldn’t even know it existed and it wouldn’t have sold nearly as much. So please stop acting like you did it because gaga is the first phrase from a baby’s mouth or whatever. You’re not fooling anyone, the only reason you named it like that was for customers because of all the attention you would get and you did get. Not to mention all of the sales you got from it.

    Making a post making it seem like Lady Gaga is the bad person doesn’t make her a bad person and her fight for equality (besides her music) has done a lot of good on this planet which is a lot more than what I could possibly say for this ice cream. You’re obviously hungry for sales, which is why you named the thing baby gaga.

  • Erin

    I’m still surprised Jana Sterbak hasn’t sued her for the meat dress! For the sake of your court case, look her up. The piece is called “Vanitas: Flesh Dress for an Albino Anorectic” She showed/performed in 1987 and it is in permanent collection at. How old is gaga again??? HMMM Anyway thought this info would help your cause immensely. Surely Gaga isn’t “riding on the coattails” of established artist Jana Sterbak?

  • Jackie

    Honestly, Lady Gaga is nauseating. My first thought is that somehow she she’ll that she is either falling out of the spotlight or is otherwise having one of those moments whereby she feels she must do something stupid but public to get attention. Like a child…positive or negative…doesn’t matter, just “Look at me, I want attention…NOW”. Just pat her on the head and keep going. Freaking sad really. As far as the breast milk is concerned….it kept us alive the first year of our lives….obviously it won’t kill anyone. I’d sooner eat that than red meat any day!

  • angel

    if she wins, then Queen should sue her since they have a song named “Radio Gaga”.
    and last time i checked, her name was Lady Gaga, not Gaga, not Baby Gaga. she has no case, she just want’s publicity since her music isn’t “all that”

  • Lisa R.

    Good for you! Don’t back down.

  • Gabby

    I wonder why you used the tag ‘Lady Gaga’ on your 02nd March – 2011 post “A STORM IN A D-CUP” if your breast milk ice-cream had absolutely nothing to do with her. Then, your official response to Lady Gaga has no tags whatsoever.

    You have the right to defend yourself, but I find quite silly the denial shown through your post. For starters, the advertising image is obviously representing Lady Gaga and not Madonna, even with the conical brassiere. One just need to Google each performer’s images to see it clearly. Also, you could swear the reason why you chose the word “gaga” is because it is usually one of the first sounds that comes out of babies’ mouths, and no one will truly believe you (of course, if they can put their bias and dislike for the artist aside). It is naïve at best, even more when you supposedly told AOL News “We named it ‘Baby Gaga’ because she’s the queen of ’shock and roll”, and that you were confident she would approve because of the meat thingy she wore at the VMA’s. Of course, at the time, it was something she did to provoke discussion, now that she is threatening, it is simply “rotting cow flesh”.

    A long list of performers today might be copying Madonna, but they are not using anything close to her artist name to promote themselves. For a long while I haven’t seen anything completely original in the music, or most businesses, anyway, not even the “Material Girl” in question is “original” (just saying such defense line might not be convincing).

    If you had made a less obvious campaign, things would be easier for your defense, but I bet your sales were and are still very good. With or without breast milk ice-cream, you’re probably pretty much benefiting from this whole issue, but as another poster stated, without Lady Gaga, probably this wouldn’t be the case.

    Finally, despite all of the above and the fact I am one of those people who finds the idea of breast milk nausea inducing (but hey, I think the same of mangoes, for example), I can only hope you get successfully out of this. Would love to visit your cool ice-cream parlour one day.

  • rocknnmike

    Let me see, there are 15 comments so far here. Most are slamming Lady Gaga. But the fact is that her concerts sell out wherever she goes. Most places, like here in Houston, there are two shows on two separate days. That’s not all. She returns 4 months later and has two more shows. These appearances sell out within 3 hours of the ticket release. What I am saying here is that while both sides may have valid points, the fact is that she is more than just an entertainer. She is a phenomenon that is still growing. She has an exposure of billions of fans around the world. I would suggest that you make amends and figure out a way to turn this around to your advantage. The more negative press that this is given, the more that both parties look like the bad guys. She can absorb that kind of a hit much easier that you can and the fact is that when it is all said and done, in the eyes of the public, both side are losers! You need to stop the bleeding and quickly. A settlement is needed post haste before any further damage is done.

  • From WIKIPEDIA on QUEEN: American pop star Lady Gaga credits her name to this song.[11][12] She stated: “I adored Freddie Mercury and Queen had a hit called ‘Radio Gaga’. That’s why I love the name.”[13]


  • The Queen song “Radio Ga Ga” inspired her stage name, “Lady Gaga”.[23][107] She commented: “I adored Freddie Mercury and Queen had a hit called ‘Radio Gaga’. That’s why I love the name [...] Freddie was unique – one of the biggest personalities in the whole of pop music.”[106]

  • Change the name to BABY GA GA instead of BABY GAGA lol

  • Hey,

    Don’t have much to say. Breast milk ice cream is a pretty gross idea but I like that you raise the question: “Is it better if we use milk from cows injected with hormones who are artificially induced with pregnancy every few months, or human milk?”

    Anyway, I’m just happy to hear you’re not backing down. The opening line of this entry just proves how sad this really is.

    Good luck,

  • [...] a response posted on the Official Blog of the Icecreamists, Matt O’Connor, owner of restaurant, stated that the ice cream was only on sale for a matter [...]

  • crazy. I can’t believe that GaGa is so crazy, but I love her music.

  • Barbara

    I think I love you! I have to agree Lady Ga Ga is absolutely Ga Ga. The stunts she pulls on a daily basis are ridiculous and far more nausea inducing than the liquid gold you make your product from. I don’t even want to think of the disgusting, putrid things she has put in her mouth.

    I drank my milk. My husband drank almost as much as my children and of course my children both benefited from my milk for the first 2 years of life. I also pumped for other babies and used my milk to heal boo boos and scrapes (it really works!) My children are superbly healthy and consuming human milk is really superior to anything offered in the aminal kingdom. We have just been duped into believing it is less than superior or “gross” by the privatizing and denormalizing of breastfeeding. I love what your doing to normalize the most natural and perfect human food. Thank you!

  • Amy

    I completely agree. Lady Gaga did not invent the word “Gaga.” As a matter of fact, she got her name from a Queen song (”Radio Gaga.”) So if she’s going to sue The Icecreamists for using the word “Gaga,” I suggest Queen sues her in return for using the word “Gaga.”

    The outfits that the waitresses wore were obviously inspired by Madonna. The only reason people got the Madonna-inspired outfits confused with Lady Gaga-inspired outfits is because Lady Gaga has been immitating Madonna since the beginning of her career.

  • Kari

    You rock. Breastmilk rocks. Besides, it’s not like you are tricking anyone into eating something. No one is forced to eat this ice cream. The ensuing outrage is absurd. People don’t think about the garbage that goes into their mouths on a daily basis…suddenly, they’re offended? GIMME ME MY KRAFT MACARONI AND “CHEESE,” BUT KEEP ME AWAY FROM THAT DAMN BREASTMILK. Sigh. People are dumb.

    Oh – and GaGa is a hypocrite.